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Celebrate "The Big O" this April 23rd


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ROY ORBISON'S 74th BIRTHDAY

This April 23, 2010 in celebration of Roy Orbisons 74th birthday, the Hard Rock Cafe Nashville will host a benefit bash for the wonderful charity Musicians On Call. Barbara Orbison will be joined by family, friends and fans as musicians including Harold Bradley & Mallary Hope, Rodney Crowell, Chris Rodriguez & Eden's Edge, Jeffrey Steele, JD Souther, Sweethearts of the Rodeo, plus Surprise Guests perform songs spanning Roy's 5 decade career. The acclaimed Texan was a pioneer of rock and roll and is one of the very few artists to have been accepted by the world in all forms of popular music. Roy is also one of the exceptional artists to have won Grammys in pop, rock and roll and country categories. His Hits, including Ooby Dooby, Oh Pretty Woman, Only The Lonely, Blue Bayou, Crying, Its Over, In Dreams, You Got It and Handle with Care (as a Traveling Wilbury with Bob Dylan, Tom Petty, Jeff Lynne) is woven into the fabric of our global psyche, forever living in our hearts and our minds and capturing the imagination of new fans daily. Funds raised through the event will create a dedicated "Roy Orbison" program at the Bordeaux Long Term Care Facility.

The Hard Rock Cafes of Texas, including Dallas, Houston and San Antonio will honor their native son with a limited edition giveaway of Roy's trademark dark sunglasses and limited edition sunglass-pins. While the Hard Rock Cafes around the world will be playing Roy's music and videos in all their locations.

On the eve of Roy's birthday, the Nashville Sounds Baseball Club (Triple-A affiliate of the Milwaukee Brewers) has declared their April 22, 2010 game vs. the Oklahoma RedHawks Taco Bell Throw Back Thursday and Roy Orbison Night at historic Greer Stadium in Nashville. Fans are encouraged to wear their best Roy memorabilia. The first 1,000 fans will receive a pair of Roy Orbison sunglasses. The Sounds will hold special in-game promotions where lucky winners will receive the Roy Orbison Soul Of Rock and Roll Box Set and a bottle of Pretty Woman Perfume. Sounds mascot Ozzie will present the "Pretty Woman of the Game." Barbara Orbison will throw the first pitch and Gibson will donate a limited edition Pretty Woman guitar. Tickets can be purchased by visiting www.nashvillesounds.com or by calling 615-690-HITS (US only)

Launching the week of April 23, Gibson Epiphone will initiate a photo campaign of iconic images wearing Roys trademark glasses; which will climax on Roys birthday with a classic photo of the Big O himself on the Jumbotron in Times Square.

In addition, TouchTunes Interactive Networks, the largest interactive in-venue entertainment network in North America, will promote a special 2 week long birthday playlist featuring over 20 hits dedicated to the rock legend.

To find out more and how you can participate please visit the official Roy Orbison website, www.royorbison.com and join the party! As Barbara Orbison would say, Thank you for loving Roy.

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